Notes: Post short-form content, recommend anything Encouraged by this early progress, we’ve become excited by the prospect of pushing the subscription network into new territory. There has been a Cambrian explosion of great writing, and writers have been saying (unprompted, we promise) that Substack has changed their lives. Readers have paid hundreds of millions of dollars to writers on the platform. There are more than 35 million active subscriptions to writers on Substack, including more than 2 million paid subscriptions. We came to believe that this model-a subscription network-could form the basis of a new economic engine for culture. We believed that something beautiful could emerge from marrying the internet’s powers with a business model that puts writers and readers in charge, that rewards great work with money, and that protects the free press and free speech. We turned away from advertising and the attention economy and toward subscriptions and direct relationships. So we set about building a system that fosters deep connections and quality over shallow engagement and dopamine hacks. “We believe that what you read matters,” we said, and we meant it. We thought there could be something better if writers and readers were given more control and treated as a higher priority than advertisers, and if culture makers could find financial dignity without needing to sublimate themselves to attention games and corporate marketing budgets. We were dismayed with the clickbait and content farms, the listicles and liars, the cheap outrage and culture wars. We started Substack in 2017 because we wanted the internet to be better for writers and readers.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |